60 Leaders on Innovation - Book References

The 60 Leaders on Innovation eBook brings together insights from 60 global thought leaders answering critical questions on innovation strategy, culture, and transformation. Throughout their contributions, these leaders referenced and cited various books and resources — and several authored works of their own. This page compiles all 39 books and resources mentioned or authored by the contributors. It serves as a companion reading list to the eBook — a window into the sources, frameworks, and methodologies that these innovation practitioners draw upon in their work. From foundational texts like "The Innovator's Dilemma" to practical toolkits like "Business Model Generation," this collection represents the intellectual backbone of modern innovation practice.


Innovation Strategy & Frameworks Foundational texts on innovation thinking — Clayton Christensen's "Innovator's Dilemma" on disruption, Osterwalder & Pigneur's "Business Model Generation" visual framework, Peter Thiel's "Zero to One" on creating new value, and Tony Ulwick's "Jobs to be Done" methodology.

Building Innovation Culture Works on organizational innovation capability: Scott Anthony's "Eat, Sleep, Innovate," Alf Rehn's "Innovation for the Fatigued," and George Krasadakis's "The Innovation Mode" on transforming organizations into innovation powerhouses. ### Digital Transformation Sources on technology-driven change: Tom Goodwin's "Digital Darwinism," Gene Kim's "The Phoenix Project," and Richard Turrin's "Innovation Lab Excellence."

Entrepreneurship & Startups Works on venture building: Saras Sarasvathy's "Effectuation" research, Goldratt's "The Goal," and practical guides like "Testing Business Ideas" and "The Real Startup Book."

The List of Innovation Books

  1. Accelerate - John Kotter (2014)

  2. Building a Culture of Innovation: A Practical Framework for Placing Innovation at the Core of Your Business - Cris Beswick, Derek Bishop, Jo Geraghty

  3. Business Model Generation - Alexander Osterwalder Yves Pigneur (2010)

  4. Collaboration Explained - Jean Tabaka (2006)

  5. Cracking the Curiosity Code: The Key to Unlocking Human Potential - Diane Hamilton (2019)

  6. Create Your Successful Agile Project: Collaborate, Measure, Estimate, Deliver - Johanna Rothman (2017)

  7. Creating Innovative Products and Services: The FORTH Innovation Method, Gijs van Wulfen (2016)

  8. Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation Paperback – Patrick Van Der Pijl, Justin Lokitz, Lisa Kay Solomon, Erik van der Pluijm, Maarten van Lieshout (2016)

  9. Designing for Growth - Jeanne Liedtka, Tim Ogilvie (2011)

  10. Digital Darwinism: Survival of the Fittest in the Age of Business Disruption (Kogan Page Inspire) - Tom Goodwin (2018)

  11. Driving Digital: The Leader's Guide to Business Transformation Through Technology - Isaac Sacolick (2017)

  12. Eat, Sleep, Innovate: How to Make Creativity an Everyday Habit Inside Your Organization - Scott D. Anthony (2020)

  13. Effectuation elements of entrepreneurial expertise - Saras D. Sarasvathy (2008)

  14. Flash Foresight - Daniel Burrus (2011)

  15. Flash Foresight: See the Invisible to Do the Impossible - Daniel Burrus (Author), John David Mann (2011)

  16. GInI Enterprise Innovation Architecture

  17. How to take the measure of innovation, McKinsey & Company, Podcast - Guttorm Aase, Sri Swaminathan, Sean Brown & Erik Roth (October 8, 2018)

  18. Innovation for the Fatigued: How to Build a Culture of Deep Creativity (Kogan Page Inspire) - Alf Rehn

  19. Innovation Lab Excellence: Digital Transformation from Within - Richard Turrin (2019)

  20. Innovator’s Dilemma - Clayton Christensen (2011)

  21. Jobs to be Done: Theory to Practice - Tony Ulwick (2016)

  22. Oslo Manual 2018 - Guidelines for Collecting, Reporting and Using Data on Innovation, 4th Edition – OECD (2018)

  23. Secrets of success for family businesses in the new era - Marica Labrou

  24. Taking the measure of innovation, McKinsey Quarterly - Guttorm Aase, Sri Swaminathan & Erik Roth (April 20, 2018)

  25. Testing Business Ideas - Alexander Osterwalder, David Bland (2019)

  26. The 10x Growth Machine: How Established Companies Create New Waves of Growth, Misha De Sterke (2019)

  27. The affordable loss principle - Nicholas Dew, Saras D. Sarasvathy (2009)

  28. The Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage - Daniel Burrus (2017)

  29. The Big Data Opportunity in our Driverless Future Paperback, Evangelos Simoudis (2017)

  30. The Expertise Economy: How the Smartest Companies Use Learning to Engage, Compete and Succeed - David Blake, Kelly Palmer (2018)

  31. The Goal - Eliyahu Goldratt (1984)

  32. The Innovation Mode: How to Transform Your Organization into an Innovation Powerhouse - George Krasadakis (2020)

  33. The Other Side of Growth: An Innovator's Responsibilities in an Emerging World - GInI Global Innovation Institute (2020)

  34. The Phoenix Project - Gene Kim (2013)

  35. The Real Startup Book: Find the Right Product for the Right Customers - Kromatic (n.d.)

  36. Truth from the Valley: A Practical Primer on Future IT Management Trends - Mark Settle (2020)

  37. What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services - Tony Ulwick (2005)

  38. Why Information Grows: The Evolution of Order, from Atoms to Economies - Cesar Hidalgo (2015)

  39. Zero to One: Notes on Start Ups, or How to Build the Future - Peter Thiel (2014)

These 39 books and resources are referenced throughout "60 Leaders on Innovation" — a free 300+ page eBook where global innovation leaders answer 17 critical questions on building, scaling, and sustaining innovation. Download the Free eBook →

Frequently Referenced

Several titles appear across multiple contributions:

1. The Innovator's Dilemma (Clayton Christensen) — The foundational text on disruptive innovation

2. Business Model Generation (Osterwalder & Pigneur) — The visual innovation toolkit

3. Zero to One (Peter Thiel) — On building something new

4. The Goal (Eliyahu Goldratt) — Constraint theory, still essential after 40 years

5. Jobs to be Done (Tony Ulwick) — Connecting innovation to customer outcomes The list also includes works authored by contributors, including "The Innovation Mode," "Innovation for the Fatigued," and others.



George Krasadakis

George Krasadakis is an Innovation & AI Advisor with 25+ years of experience and 20+ patents in Artificial Intelligence. A 4x startup founder, he has held senior innovation and technology roles at leading companies such as Microsoft, Accenture, and GSK, and has led 80+ digital product initiatives for global corporations. George is the author of The Innovation Mode (2nd edition, January 2026), creator of the 60 Leaders series on Innovation and AI, and founder of ainna.ai — the Agentic AI platform for product opportunity discovery.

https://ainna.ai
Previous
Previous

Software Prototyping - When, Why, and How

Next
Next

How AI Revolutionizes Retail