ORCHESTRA: The Innovation Operating System

O U R V I S I O N & M I S S I O N

To empower every company, and every employee on the planet to innovate.

We are building a powerful innovation capability that boosts experimentation and helps companies discover opportunities faster.

We are committed to simplifying and streamlining innovation management and making it an essential capability, that can be embedded in every organization. We envision an adaptive behavioral change system that measures innovation behaviors, sets goals, rewards, communicates, and inspires people to engage with innovation; a system that brings employees and leadership together – to innovate towards the organizational purpose. We are making innovation simple, fast, real. We are streamlining, automating and accelerating the innovation process. We are empowering Chief Innovation Officers to drive impactful innovation.

ORCHESTRA will be offered as a freemium SaaS with an array of premium, advanced innovation features and services.

ORCHESTRA - the platform:

1. Accelerates the ‘Opportunity Discovery’ function. Teams spot and validate opportunities faster, prioritize, gather data and make informed investment decisions.

2. Empowers Leadership to orchestrate innovation. Business and Innovation leaders set the innovation agenda, diffuse key messages, set the pace of innovation, coordinate threads and sub-programs, organize and run events, measure performance, and steer the efforts.

3. Provides innovators with innovation tools and resources. Enables employees to easily share ideas, form teams, collaborate and experiment. Encourages information and knowledge sharing via smart content discover tools, team and expert connectors.

4. Boosts the culture of innovation and empowers the formation of an inspired ‘community of innovators’

Powered by solid Innovation Frameworks, Artificial Intelligence, Behavioral Science along with smart system & data integration. Patent pending.

The future of corporate innovation

T H E P R O B L E M

Corporate Innovation is complex, and very often, a failure

HMW help companies adopt innovation behaviors and build inherent innovation capabilities?

Corporate Innovation is more important than ever. In our rapidly changing world, the ‘ability to innovate’ is a critical success factor for companies of any size, across industries. However, factors like organizational complexity, isolated and disconnected innovation efforts, and lack of proper culture and innovation leadership prevent companies from innovating. Corporate Innovation is still tough, complex, and very often fails.

We are building ORCHESTRA - the Innovation Operating System that simplifies, accelerates and opens up innovation to all employees in an organization. ORCHESTRA empowers companies to take an inclusive approach to ideation and welcome ideas at any point, from any employee in the company — even if they are ‘out of context’ and not aligned with a particular direction. The ideation process is smart, simple, fast, and effective — encouraging people to submit their ideas and collaborate on further developing them.

Common problems with innovation

1. Innovation Theater: expensive innovation programs and events with no real outcomes

2. Leadership Disconnect: senior leaders sponsor innovation but not actively support it.

3. Innovation Culture: employees do not always engage with the innovation process

4. Lack of methods, resources and knowledge: very often teams do not know how to innovate - how to start, experiment, validate and make informed decisions.

5. Tough to measure innovation performance. Due to various reasons it is difficult to quantify innovation activities, outputs and outcomes.

ORCHESTRA is solving all the above and more: It is not just an innovation management system; it is the operating system for innovation, changing the innovation behaviors of individuals, teams, divisions, leadership and the organization as a whole. Patent pending.

Orchestra - the platform for chief innovation officers

A N O V E L S O L U T I O N

Designed with Behavioral Science at its core - changing how companies innovate

ORCHESTRA powers a long-term innovation transformation program: it measures ‘innovation behaviors,’ sets smart goals and objectives, and rewards people for their innovations.

The platform streamlines all the core innovation processes such as idea management, opportunity discovery, innovation portfolio management, reporting and analytics, innovation events planning, knowledge sharing, competition scan, and more. Additionally, as a true Operating System (OS) and in contrast to conventional Innovation Management products, ORCHESTRA is deployed to the entire company (instead of certain users or paid seats) and ignites an adaptive process that gradually educates people and brings everyone closer to the Innovation Mode. Orchestra orchestrates a cultural shift through ongoing, personalized programs powered by behavioral science, gamification techniques and Artificial Intelligence at the foundation of the platform.

ORCHESTRA inspires people to innovate, enables innovation through smart, simple processes, informs and educates both innovators and the leaders of the organization, recognizes and rewards innovators, and fosters the formation and growth of an ‘innovation community’ within the organization; it links innovation to daily behaviors up to the organizational purpose, mission and vision; it offers a unique measurement framework to quantify innovation performance and measure progress towards the ‘innovation mode’ - the ideal mode of operation of the company. Patent pending.

ORCHESTRA highlights:

1. Always-on ideation

2. Smart idea editing agent

3. Smart idea diffusion throughout the organization

4. Continuous innovation performance measurement

5. Automatic organization-level goal setting for innovation

6. Innovation Portal - provide a single view across the company

7. Gamification across all levels

8. APIs for smart integration with corporate systems

9. Knowledge center, templates, scripts

10. Patent Office integration

11. Idea novelty checker

Built on top of advanced analytical models, behavioral science, smart system and data integration and Artificial Intelligence. Patent pending.

Architected by the author of The Innovation Mode (Springer 2020) and Inventor of a series of patented innovation technologies and Artificial Intelligence components. Designed by a cross-disciplinary team of domain experts and innovation experts.

R E Q U E S T A D E M O

Discover the Future of Innovation Management

Learn how to benefit from this unique innovation platform.


Orchestra is a patent-pending product architected by George Krasadakis a hands-on Technology & Innovation Leader and Corporate Advisor on innovation architecture, and author of ‘The Innovation Mode’ (Springer 2020). He has designed various sophisticated innovation frameworks, gamification programs, innovation labs, and ideation systems. George has more than two decades of experience in technology startups, consulting firms, and big-tech companies - including Microsoft's European Development Center and Accenture's Global Center for Innovation. He has filed more than 20 technology patents including the Voice-driven ideation session management - a method that uses NLP to capture, handle and categorize ideas from a live meeting or brainstorming in real-time.

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